Between Frames

Life design coaching for career shifts

and life transitions

At the heart of life design is reframing — seeing a challenge through a different lens to open up what's possible.

Between Frames is that space. The moment between how you've been seeing things and a new way of seeing that changes everything.

We surface the stories keeping you stuck, define the challenge worth working on, and reframe it to create forward movement so you can design what's next with clarity, agency, and your own authentic voice.

Personalized coaching for people ready to see differently and move forward.

Between Frames Coaching

Between Frames Coaching

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THE LIFE DESIGN APPROACH

The space between who you’ve been
& who you’re becoming

Drawing on my experience collaborating alongside Stanford professors in the renowned Designing Your Life model, and 30+ years in global leadership roles, this work is grounded in life design: a practical, human-centered approach to navigating change and transition.

You’re at a crossroads. You know something needs to change. Maybe you’ve felt it for a while, but you’re not sure where to begin, or whether what you’re imagining is even possible.

You’re capable. You’re ready for something more. What you need is the right container: thoughtful tools, meaningful reflection, and someone genuinely curious about what your next chapter could hold.

I know this place well.

Years ago, I stood at that same threshold—accomplished on paper, trusted in my field, and yet quietly untethered. What I found through life design was the practice of reframing: shifting from “What should I do next?” to “What could be possible?” In that space, something opened.

Between Frames was born from that experience.

It lives in the space between who you’ve been and who you’re becoming—active, curious, and full of possibility. A place where reframing becomes a practice. Where the right question opens a door you didn’t know was there.

If you’re ready to find yours, you’re in the right place.

MY APPROACH & STORY

01
THE FOUNDATION

Not where you wish you were.
Not where you think you should be.
Right here.

This is the most honest starting point, and often the most powerful one. Together, we work with life design practices: staying curious, reframing assumptions, exploring possibilities, experimenting, collaborating with others, and paying attention to what’s emerging. Through reflection and small, thoughtful experiments, new possibilities begin to take shape.

Start where you actually are

02
THE REAL WORK

The real work happens between sessions — in how you experiment, reflect, respond, and engage with your life in real time.

Our conversations create space to process what’s emerging, navigate challenges, make adjustments, and build momentum through thoughtful action.

You’re on the court, not the sideline

03
THE INNER WORK

One of the most powerful capacities you can develop is the ability to observe yourself — where you get stuck, what gives you energy, what drains you, and what brings you back into balance.

Coaching strengthens this awareness.

Through reflection and reframing, you begin to notice more clearly — and those moments of awareness often become the starting point for meaningful change and new possibilities.

Strengthen your self-awareness

04
THE SUPPORT SYSTEM

Create a nurturing habitat for your emerging self

Part of this work is intentionally shaping the environment around you, including the people who can support who you’re becoming, not just who you’ve been.

In life design, these are your “radical collaborators” — people who reflect back what they see, encourage your growth, and help you stay accountable.

Together, we’ll explore how to build a support system that sustains you well beyond our work together.

READY TO BEGIN?

Let’s find the offering that fits where you are right now.

OR GET IN TOUCH VIA EMAIL
catherine@indigomagenta.com